The Man who Loved Women

Sex sells. Or at least in today’s society, the marketing world strategically incorporates erotic imagery in advertisements to gain consumers’ attention. If the moniker “sex sells” is true for advertisements, could it also be true in art?  In nude paintings, does the artist aim to “sell” something by enticing us with the image of a naked and supple body?

When looking through Felix Vallotton’s artistic catalog, the amount of nudity is great. Vallotton used naked women in any context, from nude women bathing to nude women playing with kittens.

Félix Vallotton, Nude Women with Cats, c. 1897-1898.

Oil on cardboard, 41 x 52 cm.

Musée cantonal des Beaux-Arts, Lausanne

Vallotton, like most artists, appreciated beauty, including the beauty of the naked human body.  But while the artist might have seen the beauty of the female form, what exactly does the observer experience when confronted with subtle eroticism?

Ads never use full-on nudity, and that is fine since partial nudity is enough to awaken our inhibited carnal desires.  A seductive glare, suggestive body language, and enough bare skin can capture our attention and have our imaginations running wild.

Burberry Advertisement

http://threefifty.ca/blog/sexy-women-advertising-and-marketing-does-it-work

Saunders, Bryan. “Sexy Women in Advertising and Marketing: Does it Work?”

02.09.2011

When looking at Vallotton’s nudes, we can claim to be admiring his palette choice or his masterful technique, but the truth is many are staring at the nakedness of the subject, admiring the realistic contours of her body and thinking about more.

Félix Vallotton, Reclining nude on a red carpet

Musée Petit Palais Genève (Switzerland)

Vallotton did art not ads, so he obviously never snuck a consumer product into the corner of his paintings, but the sensuality in art and ads is similar.If Vallotton does not want to sell us a kitten or a red carpet, what purpose does nudity in art serve?

Maybe Vallotton is selling us a lie. When looking at nude art, we can say we are appreciating fine arts, not salivating over pornography.  Maybe Vallotton is selling us a free ticket to openly admire and discuss something that is taboo.

To learn more about Vallotton and other Nabis artists, check out the Paris Intense: The Nabis- From Bonnard to Vallotton at the NeuePinakothek running until the 30^th of September. Or you can also grab a copy of Felix Vallotton Natalia Brodskaia.

Art: I know It When I See It

Last year, Andres Serrano’s Piss Christ reignited the old “What is art?” discussion. Serrano shocked the art world in 1987 with a photograph of a crucifix submerged in a jar of his urine. He again sparked controversy in September 2012 when Piss Christ was featured at the Edward Tyler Nahem Gallery in New York. The photograph not only shocked the religious communities who were offended by the desecration of a holy symbol, Serrano’s work also forced even the most open-minded to ask, “Is this art?”

A quick Google search of the definition of art yields this: “The expression or application of human creative skill and imagination, typically in a visual form such as painting or sculpture.” I guess no one can argue that Serrano used his imagination to produce his work. But did he really apply creative skill? Admittedly, Piss Christ is creative, but skilled?

No. Absolutely not.

Maybe I am too quick to judge Serrano. And maybe he is ahead of his time, and we are (or at least I am) incapable of appreciating his talent. When Pablo Picasso first entered the art scene, many dismissed his work in the same fashion I dismiss Serrano.  Only after his death were people able to appreciate his creative genius.

Pablo Picasso, Seated Woman, 1941

Bayerische Staatsgemäldesammlungen, Sammlung Moderne Kunst in der Pinakothek der Moderne München
© Sucession Picasso / VG Bild-Kunst, Bonn 2013

 

Artists such as Degas and Monet, also, strayed away from the norm and subsequently endured a contemptuous reception.  In response, Degas, Monet, and other dismissed artists united to create a modern art. And today, we celebrate these artists for their innovativeness and herald their work as art.  

Edgar Degas, Woman ironing, c. 1869

Oil on canvas, 92.5 x 73.5 cm

© Bayerische Staatsgemäldesammlungen, Neue Pinakothek München

History continually shows us that we reject the new because we don’t understand it.  With time, the public grew to understand and appreciate the beauty found in the works of Picasso, Monet, and Degas among many others.

I’m probably reacting to Serrano the same way people from the 19^th century reacted to Degas.  Half a century from now, Serrano’s Piss Christ might be considered the iconic work from our generation. But for the sake art and all that is beautiful, I pray that Piss Christ does not become the new standard of art. I can handle Picasso’s strange shapes and colors - I might not understand him, but I can admire him.  But Serrano? I highly doubt I’ll ever be able to look at that photograph of the little crucifix in a jar without grimacing. I don’t own the official rubber stamp for art, but I know art when I see it, and Piss Christ is not art. 

You can visit the NeuePinakothek’s ongoing exhibition entitled Changing Perspectives: Degas – Picasso | Gauguin– Nolde | Monet – Macke which will run until 31 August.  If you can’t make Munich, you can also explore works by modern artists such as: Edgar Degas, Claude Monet, Paul Gauguin, Vincent van Gogh.